Virgin Media sends file-sharing warnings

July 03, 2008 It's the first salvo in a groundbreaking new "education" campaign between Virgin Media and labels body the BPI, the goal of which is to enable the media group's broadband customers to legitimately download music on its network. Through the initiative, announced in early June, Virgin Media customers who have been found to distribute music files in breach of copyright will receive informative letters, one from each party. After a volley of criticism from within the music industry, ISPs have come under government pressure to find a voluntary solution on file-sharing, or face legislation beginning in early 2009.

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